Use Head and Shoulders to Fight Dandruff by Reward Me

The No. 1 Choice for Men to Fight Dandruff and Stay Cool-Headed

High performance lineup from head & shoulders combines anti-dandruff action with tailored hair care benefits for men who want to be No. 1


Think men are less bothered by scalp issues like dandruff compared to their female counterparts? The answer is no, as Head & Shoulders has discovered – men are feeling the heat from dandruff as well, going by the 86% of men who agreed their life would be better if their dandruff worries were gone forever.

With a new lineup of flake-fighting formulations for the guys, world’s number one anti-dandruff brand Head & Shoulders has now focused its years of scalp health expertise on helping men stay up to 100% dandruff-free forever, keep a cool head and be their best.

What Men Think… about Dandruff
The impact of dandruff is more than just physical, as results from the Asia-wide survey prove. On top of the 65% of men who say dandruff is a confidence-killer, men surveyed also revealed the condition can affect how well they perform in other areas of their life. 58% of men with dandruff say dandruff negatively affects their career, 59% say it affects their social life negatively, and 44% say the condition negatively impacts their love life.

“Things like having an itchy scalp with dandruff, bad breath, or a pimply face can easily make men feel insecure, self-conscious, embarrassed or uncomfortable,” says David Tian, Asia’s top dating coach and lifestyle consultant. He adds, “If you don’t look your best, it will be hard for you to feel your best, and if you don’t feel your best, it will be even harder for you to be your best self.”

Armed with this insight, Head & Shoulders has unveiled a new online campaign centered around Number One Men in tandem with the upcoming launch of the Head & Shoulders Men lineup. The digital campaign on Facebook is on the lookout for the Number One Men as voted by consumers in Asia, and Head & Shoulders is looking to uncover the secret behind these men’s success.

What Men Want… from their Haircare product
Head & Shoulders is launching a new lineup with Cool Blast and Hair Retain Anti Dandruff Shampoo featuring its best-in-class optimized ZPT technology, which helps remove more dandruff in one wash and give up to 100% dandruff-free forever. On top of this powerful anti-dandruff action, the world’s number one anti-dandruff shampoo has also incorporated tailored care and conditioning actives in both the variants to deliver all the scalp and hair benefits that men seek in one shampoo. Cool Blast and Hair Retain also feature menthol for a longer lasting cooling sensation, to help calm irritation and relieve the 30 percent of body heat lost via our heads.

H-S Cool Blast
Head & Shoulders Shampoo Cool Blast for Men
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The Cool Blast gives a refreshing, clean sensation when men need it most, after a workout or a long, hard day. In humid cities – like those in Southeast Asia which generally have higher humidity – people tend to feel much hotter, stickier and sweatier than the actual air temperature because our sweat does not evaporate easily to cool us off. Cool Blast is tailored to remove sweat and build up after exercise and menthol in the formula helps deliver a sporty fresh you can feel instantly.

The tailored blend of actives in Hair Retain protects hair against breakage that might be caused by dandruff and its symptoms – for instance, scratching to relieve an itchy scalp can damage the hair fibre, causing it to break easier. The light ingredient combination is perfect for men concerned about lack of volume due to thinning hair.

Additionally, Head & Shoulders has teamed up with leading perfumers to customize the fragrance of the new products for a refreshing yet masculine scent, as the in-shower experience is an integral part of the scalp and hair care experience. With Head & Shoulders, men now have the capacity to fight dandruff, keep a cool head and truly be their best.

Head & Shoulders Men also features a distinctly different look designed with men’s preferences in mind – the labels come in a cool blue colour with accents of sharp white or sporty orange. In stores, the collection stands out clearly from the rest of the Head & Shoulders shampoo and conditioner lineup, making it easier for men to grab the right products for them and go. 

Read 10 effective home remedies to remove dandruff here.

Check out more men's grooming tips at our blog Reward Me.

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Sachin

Sachin

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Supar product

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Lalit

Lalit

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Quiet informative

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Dinesh

Dinesh

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Very very good

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Abhishek

Abhishek

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Head n shoulders is the best shampoo

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Abhishek

Abhishek

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Head n shoulders is the best shampoo

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