Myth 1: It’s possible to repair split ends with product
Truth: Unfortunately, the only way to permanently get rid of split ends is to cut them off
“Split end repair treatments can temporarily fuse frayed ends back together so they’re less noticeable, but this only lasts until the next shampoo,” says Kathy Rogerson, UK Scientific Communications Manager for P&G. “The best way to deal with split ends is to prevent them occurring in the first place, by using a conditioner every time you shampoo and treating your hair kindly by using a heat protection spray when you’re styling.”
Myth 2: Coloring your hair leaves it dry and brittle
Truth: As long as you care for your hair properly during and after treatment, coloring will not lead to serious damage.
“Coloring shouldn’t make your hair dry as long as you follow the manufacturer instructions and use the in-box conditioner after coloring,” says Kathy Rogerson.
She also recommends choosing daily haircare products that have been created especially for hair that’s been colored. “Between coloring, always use a shampoo and conditioner specially formulated for colored hair. This will help maintain your hair color and keep your hair in good condition.” Pantene Color Revival is a great option – not only does it add vibrancy and moisture; it creates a protective layer on hair that prevents future damage.
Myth 3: Hair loss is inevitable as we age
Truth: Not necessarily – it depends on your genes, and hormones
Pattern baldness, known medically as androgenic alopecia, is the most common form of hair loss in both men and women. “The condition has both hereditary and hormonal factors,” says Kathy. “We are genetically destined from birth to either lose or keep our hair as we age – hair loss is a natural part of the hair growth and replenishment cycle and most people lose an average of 50 to 100 hairs a day. However, if the hair follicle goes into a permanent resting phase, it will not grow new hair.” This tendency can be inherited from either parent. Changing levels of androgens – the male hormone – can also have an effect. Women with too much androgen might be more prone to female pattern baldness.
Myth 4: Thinning hair is hereditary and / or age-related
Truth: It can be both
As we age, each time a normal hair follicle is shed, it’s replaced with hair that is finer and thinner until it just stops growing altogether. “The diameter of the hair strand begins to thin, resulting in a noticeable change in volume that will marginally decrease over each growth cycle,” says Kathy. “The curvature also changes, causing coarseness and breakage as hair becomes less elastic.”
Myth 5: Hair only grows to a certain length
Truth: The maximum length of hair is entirely determined by your genetics and varies from person to person
“Each follicle has a period of growing and resting,” says Kathy. “The anagen period is when your hair grows. During the catagen period, your hair stops growing and the root of the hair is cut off from its blood supply and from the cells that produce new hair. This is followed by a telogen period, where the follicle is resting. Eventually your hair falls out and the cycle starts again.”
“Your hair may not appear to be growing, but, in reality, it could be breaking once it reaches a certain length. Handling hair too roughly by brushing, styling, and processing can all lead to split ends and breakage. So, if it continues to break off at the ends at the same rate as it grows at the root, you will, in effect, see little to no growth.”Check out how to grow hair faster naturally here.
Myth 6: Dry hair is just your hair type – and there’s nothing you can do about it
Truth: Dry hair develops when your hair doesn’t get or retain enough moisture
“This reduces its sheen and can make it appear frizzy, lifeless, and dull,” says Kathy. “Dry hair can result from over-processing, heat styling without protecting your hair or environmental factors such as dry air or wind. Using a shampoo and conditioner range specially designed with ingredients that help retain moisture in the hair, such as the Pantene Repair & Protect range, will help, as will using a weekly deep treatment or mask on your hair.”
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